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World Class Launching: All Steps for a Successful Launching of New Products

Sales, Marketing and Customer Service
Lebanon


Offered on Demand
Duration: 3 Days 9 AM - 5 PM
  

Workshop Description

World Class Launching: All Steps for a Successful Launching of New Products



How much will you lose if the launch doesn’t create interest in your target market(s)? What does it cost to launch a new product or service? Is your company about to launch a new product or service? Has your project manager considered all the relevant factors for success? What will happen to your company’s reputation if the launching is deficient in form or content and less than successful?

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Objectives

This workshop will teach you what product to sell to whom and make sure that your product will not only survive, but thrive in its market and increase your revenue stream. It will enable you to better grasp the concept of product development and better plan for which products to produce, reducing wasteful costs and risks associated with product launch failure.

Designed for

This workshop is targeted at Marketing managers and all middle and upper managers, executives, business owners and entrepreneurs.

What you will learn
  • Learn the 4 essential factors of launching a product (4Ps).
  • Improve your market knowledge and anticipate market behavior.
  • Learn how to time your product entry to markets.
  • Improve your market research skills.
  • Learn about other countries’ and regions’ markets.
Follow On Programs:

Internet Marketing Strategies

Developing a Marketing Plan

Implementing a Marketing Plan

Making Better & Faster Decisions

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