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Presentation Skills for Advertising

Communication and Media
Lebanon

Offered on Demand
Duration: 2 Days 9 AM - 5 PM

Workshop Description

Presentation Skills for Advertising (Advertise Your Advertising )

Do you want to be unique and different than your rivals? How would your company be viewed if you had poor presentation skills? Do you want to efficiently create interest and develop desire in your customers? Do you want to attract a bigger audience and more clients?

Objectives

This workshop offers advertising companies coaching and guidance to design, develop, and deliver successful presentations in several formats: internal briefings, conference lectures, poster sessions, public hearings, and public testimony.

Designed for

This workshop will benefit all advertising agencies and companies.

What you will learn

By the end of the workshop, you will be able to:

Make your presentation come alive in such a way that your audience will be talking about it days or weeks later.
Present your material in a relaxed, professional way, using very few notes.
Determine what the audience needs and wants, and design ways to address these concerns.
Avoid confusing techno-speak and make your presentation accessible to key decision makers who may be non-specialists in your field.
Use and prepare the visual aids that are appropriate to the situation.
Fit the length of your presentation to the time you have been allotted, while also being flexible to last minutes changes.
Tailor your presentation to fit the venue and the event, because a professional conference is not the same as a press conference.
Develop confidence in using all types of presentation tools.
Overcome presentation anxiety.
Respond with confidence and clarity to questions and objections from your audience.
Employ supplemental material such as stories, jokes, and illustrations to hold your audience’s attention